Google Inc introduced a cloud storage service for users to store "cold data" and access it much faster than traditional services.
Organizations now churn out a vast amount of data, all of which they don`t need immediately but would like to retain for future use.
Google Cloud Storage Nearline will let users access stored data in about three seconds and will charge them 1 cent per gigabyte of data at rest, the company said in a blog post.
Amazon.com Inc`s cloud service Amazon Web Services offers a similarly priced service called Glacier. But the service takes three-five hours to prepare data for download.
Google listed data storage providers such as Symantec Corp, NetApp Inc and Iron Mountain Inc as partners for the new service.