'Emotionally-connected' TV shows best platform for ads: Twitter
Among the viewers who posted on Twitter with emotional terms like “love” and “excited,” 41 percent recalled ads in the programme.
Mar 21, 2016, 22:13 PM IST
Among the viewers who posted on Twitter with emotional terms like “love” and “excited,” 41 percent recalled ads in the programme.
Mar 21, 2016, 22:13 PM IST