Yahoo buys video ad service BrightRoll for $640 million
Yahoo Inc will pay about $640 million for automated advertising service BrightRoll, beefing up its ability to sell video ads in real-time to marketers.
Nov 12, 2014, 10:24 AM ISTYahoo acquires mobile advertising company Flurry for undisclosed sum
Yahoo continued its quest for renewed relevance with the purchase of a startup specializing in analyzing and making money from mobile applications.
Jul 22, 2014, 09:50 AM ISTYahoo likely to buy YouTube content provider for $250 million
Yahoo is looking to expand its reach to young consumers through the acquisition of the company.
Jun 27, 2014, 09:43 AM IST